New Way Equipment — brand kit

Assembled from newwaypools.com — the logo, colors, and voice this company already owns.

Logo

The mark

Source: google-s2 · newwaypools.com

Imagery

Fleet photography

Typography

Type pairing

Display — Barlow Condensed

New Way Equipment

Headlines, truck doors, signage. Highway-sign DNA.

Body — Geist

New Way Equipment moves freight out of Avon, NY — on time, on record.

Web copy, emails, documents.

Make it official.

Claim the page and this kit becomes yours: pick the look, put the logo on your live site, and carry the same brand onto your own .com and email when you upgrade.

Claim New Way Equipment — free →

Brand assets shown were published publicly at newwaypools.com; they remain the property of New Way Equipment. TenFourHQ displays them here solely to help the owner claim and manage their page.