USDOT 2833880
James Lane Air Conditioning Company Inc — brand kit
Assembled from fidelitybsg.com — the logo, colors, and voice this company already owns.
Logo
The mark


Source: header-img · fidelitybsg.com
Color
Palette
primary
#306090
accent
#7890C0
light
#D8D8F0
Extracted from the logo — these drive the "Their brand" theme on the company page.
Imagery
Fleet photography

Typography
Type pairing
Display — Barlow Condensed
James Lane Air Conditioning Company Inc
Headlines, truck doors, signage. Highway-sign DNA.
Body — Geist
James Lane Air Conditioning Company Inc moves freight out of Wichita Falls, TX — on time, on record.
Web copy, emails, documents.
Make it official.
Claim the page and this kit becomes yours: pick the look, put the logo on your live site, and carry the same brand onto your own .com and email when you upgrade.
Claim James Lane Air Conditioning Company Inc — free →