USDOT 3201404
Wisconsin River Power Company — brand kit
Assembled from wecenergygroup.com — the logo, colors, and voice this company already owns.
Logo
The mark
Source: header-img · wecenergygroup.com
Color
Palette
primary
#1890C0
accent
#1890C0
light
#1890C0
Extracted from the logo — these drive the "Their brand" theme on the company page.
Typography
Type pairing
Display — Barlow Condensed
Wisconsin River Power Company
Headlines, truck doors, signage. Highway-sign DNA.
Body — Geist
Wisconsin River Power Company moves freight out of Necedah, WI — on time, on record.
Web copy, emails, documents.
Make it official.
Claim the page and this kit becomes yours: pick the look, put the logo on your live site, and carry the same brand onto your own .com and email when you upgrade.
Claim Wisconsin River Power Company — free →