USDOT 974510
Buchanan Specialized Inc — brand kit
Assembled from buchananhauling.com — the logo, colors, and voice this company already owns.
Logo
The mark
Source: header-img · buchananhauling.com
Color
Palette
primary
#A86048
accent
#C03030
light
#C07878
Extracted from the logo — these drive the "Their brand" theme on the company page.
Imagery
Fleet photography
Typography
Type pairing
Display — Barlow Condensed
Buchanan Specialized Inc
Headlines, truck doors, signage. Highway-sign DNA.
Body — Geist
Buchanan Specialized Inc moves freight out of Ft Wayne, IN — on time, on record.
Web copy, emails, documents.
Make it official.
Claim the page and this kit becomes yours: pick the look, put the logo on your live site, and carry the same brand onto your own .com and email when you upgrade.
Claim Buchanan Specialized Inc — free →