USDOT 372163
Herc Rentals Inc — brand kit
Assembled from hercrentals.com — the logo, colors, and voice this company already owns.
Logo
The mark
Source: google-s2 · hercrentals.com
Color
Palette
primary
#181800
accent
#FFC000
light
#FFC000
Extracted from the logo — these drive the "Their brand" theme on the company page.
Imagery
Fleet photography
Typography
Type pairing
Display — Barlow Condensed
Herc Rentals Inc
Headlines, truck doors, signage. Highway-sign DNA.
Body — Geist
Herc Rentals Inc moves freight out of Bonita Springs, FL — on time, on record.
Web copy, emails, documents.
Make it official.
Claim the page and this kit becomes yours: pick the look, put the logo on your live site, and carry the same brand onto your own .com and email when you upgrade.
Claim Herc Rentals Inc — free →